
Sun-Young Ha
Strategic Designer & Innovation RESEARCHER.
Several years of experience in combining Design Development with Strategic Planning.
Based in Berlin, London, and South Korea, my works keenly focus UX research and design thinking, illustrating human-centred and collaborative innovation-oriented outputs. Skilled at coordinating creative businesses – “CréaBiz” – with market trends and navigating design development strategy into agile methods.
Currently working as a Founder of Meraki.co and Design & Innovation Management Researcher. Highly welcome with the topic about Personal-branding as Creative Leadership and Design-tech in Digitalization.
EXPERTISE
Creative Business & Strategic Design
Skilled in creating creative business models, propelling viable products and services, and prototyping with potential ideas. Brand marketing and project management capability in creative industry sectors.
Service Development
Skilled in UX/UI design, architect, and research. Holding knowledge linked with cognitive psychology, phenomenological analysis, and service design storyborad and practices.
3D Graphic Design
As an industrial designer, award-winning at PINUP, Spark Design Awards. I handel Rhino, Keyshot, Auto CAD, and Adobe Creative Suites (Ai, Ps, Id, Ae, etc).



EXPERIENCES
Founder / Meraki.co
2020 – Today
Researcher / Hasso-Plattner-Institute, Potsdam
2019 – 2020
M.Sc. & M.A. / Goldsmiths, University of London
2016 – 2018
Assistant Manager / In-vision Innovation, Busan
2016 – 2016
Designer & Project Manager / Design Ivy Busan
2015 – 2016
Membership Designer, KDM / Design Council Busan, KIDP
2014 – 2016
Design Researcher / Dongseo University, Digital Design Innovation Center, Busan
2013 – 2015
PUBLICATION
Ha, S. Y., & Pasch, S. (2019). Design Thinking and Contingency Theory: Why Some Firms Benefit More From Design Thinking Than Others. Available at SSRN 3497575.
Ha, S. Y. (2019). Innovation Measurement and Design Innovation Key Performance Indicators.
Ha, S. Y. (2018). Achieving Decentralised Organisational Innovation Through Intervention and DOS-DOC-DOI Framework Model. Masters Dissertation at Goldsmiths University of London.
Let’s make something together.